We are happy to announce that we have partnered up with Socios, the world's largest sport and entertainment focused blockchain platform. As part of the deal, we are launching our own fan token, which will be denoted by $FCSM.
We will become the first Russian club to have its own fan token, and this will help us take our fan engagement to the next level. We have around 17 million fans around the world, and $FCSM will allow them to make decisions at their beloved club.
Our fans be able to affect important marketing decisions via the platform, and will also receive exclusive discounts, offers and prizes from the club.
Thanks to the Socios platform, our fans will be able to connect with a worldwide community of supporters, and can engage with them in a variety of ways. This engagement can result in both virtual and real rewards.
In 2021, over 5,000 people benefitted from these rewards, earning match tickets, signed jerseys, and many other goodies.
Very soon, we shall be announcing the release date of our token, as well as the first vote that we'll conduct on the platform.
“We are very excited about our debut in Russia, a country with a huge and vibrant community of sports fans.” said Alexander Dreyfus, founder and CEO of Socios.com. "Spartak is the most titled Russian club. We are confident that the year of the centenary of the red and white is the best moment to start a partnership that will open up a lot of new opportunities for the millions of fans of the team."
“It's nice that Spartak is the first Russian club to join the Socios community.” said Rustam Makhmutov, head of sales and marketing at Spartak. “We look forward to offering new services to our fans, as well as strengthening the connection between fans and the club around the world."
“We strive to be modern and innovative.” added Vladislav Stefansky, Head of New Media and Special Projects at Spartak. "We are taking a big step towards making Spartak a more digital global brand. We look forward to a long cooperation with Socios.com."
In addition to Spartak, more than a hundred sports organizations from 25 countries cooperate with Socios.com, including football clubs such as Barcelona, PSG, Manchester City, Juventus, Inter and Arsenal , as well as NBA, NHL and NFL clubs. The Socios.com app is used by 1.3 million people in 167 countries.